L'Oreal is a world leader in cosmetics with beauty and innovation all over the world. L'Oreal has been updating the beauty cosmetics to meet the aspirations of millions women and men throughout the world. L'Oreal is a company that want to give everyone access to beauty throughout the world and throughout time the company will expand. L'Oreal mission is to make their beauty cosmetics universal having all L'Oreal products available throuhout the world.

 



''2011 SALES AT 9 MONTHS''


L'ORÉAL CONFIRMS ITS GOOD DYNAMICS

- 9-month sales:  15.087 billion euros
+3.9% based on reported figures
+5.1% like-for-like
+5.7% excluding currency fluctuations
- Very strong growth in Asia
- Solid growth in Latin America and North America
- Strong dynamism of Luxury Division
- Full-year 2011 targets confirmed

''In 2010, L’Oréal successfully assessed all new raw materials on the basis of this framework. This will now be extended to the plant-based raw materials already in use, with priority being given to the largest volumes and the ingredients for which potential challenges have been identified from the plant data sheets.''




  L'Oreal has made cosmetic products their main focus and energy, L'Oreal is committed to improve and design new products. L'Oreal goal is to target new costumers throughout the world. L'Oreal has so much to offer with a affordable price.


   L'Oreal growth ambition is to double their consumer base and to make L'Oreal products available around the world. L'Oreal wants to target one billion new costumers by 2020 in market around the world. Having L'Oreal products available world wide.


"L’Oréal’s comprehensive CCR vision formalises our ‘contract’ with consumers, puts them at the heart of everything we do and sets out seven key commitments that reinforce trust in our brands. This trust is essential to engaging with our consumers, meeting their beauty needs through sustainable products, and encouraging positive behaviours.""

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"Diamond Packaging has again been selected to produce the holiday packaging for the L'Oreal  cosmetics. The promotion displayed at fine hair salons nationwide, the annual promotion is a proven success, and highlights the value of creativity and shelf appeal."

   L'Oreal mission is to make new creative products that elevate the beauty of well-being women/
     men around the world.


    The principal to L'Oreal mission is providing high quality in beauty and personal care products.
     L'Oreal has the ethical responsibility to those groups and the environment. L'Oreal products are all safety testing practices to ensure the consumers could purchase and use the products.

L'Oreal has applied very strict rules regards their products to the safety to their ingredients used in their products. L'Oreal uses thousand of ingredients in the manufacture of cosmetics and personal care products. Most of the ingredients that L'Oreal uses in their products are natural substances.


 
      

Gwen Stefani L'Oreal Paris Commercial for Infalliable Le Rouge Lip Color

Beauty inc top 100 ranked # 1
  
       Latest press release 


    "Each year, WWD Beauty Inc Top 100 releases its coveted list of the world's top beauty companies. Firms are ranked by beauty sales for the calendar year, and for 2010, L'Oréal ranked #1 once again, ahead of Procter & Gamble, Unilever, Estée Lauder and Shiseido."




  
   
    
 


    L'Oreal reported 2010 sales production profit of 19.5 billion dollars. Located in 130 countries with a organization that has develop a diverse company of 23 international brands.
  "  L'Oreal Professionnel, Redken, Kerastase, Matrix, L’Oréal Paris, Garnier, Maybelline New York, Soft Sheen  Carson, Lancôme, Giorgio Armani Perfumes & Cosmetics, Yves Saint Laurent, Biotherm, Kiehl’s, Ralph Lauren Fragrances, Shu Uemura, Cacharel, Helena Rubinstein, Diesel, Vichy, La Roche-Posay, SkinCeuticals, Innéov and The Body Shop."


  L'Oreal ambition is to gain 2 billion consumers around the world, therefore L'Oreal is focusing on beauty cosmetics. L'Oreal wants to create a high variety of high quality cosmetics at affordable prices.
     


  

Product Concepts

 L'Oreal Paris


  " A mass market premium brand, L'Oreal Paris is the largest division of the L'Oreal companies, marketing at home hair-color, shampoos, conditioners, styling aids, skin care, sun care, and color cosmetics directly to consumers." L'Oreal  



     L'Oreal Paris is a company that takes great pride in their consumer products to satisfy theirs needs and personal wants. L'Oreal Paris research laboratories is bringing their advanced technologies to improve its products. L'Oreal Paris is known to be number one in the global hair color market by creating the best advanced hair color conditioning products. Preference L'Oreal hair dye is known to be the largest hair color brand in the US.